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Technology

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New Algorithm
Smarter Pricing, Better Results – How Our New Pricing Algorithm Changes the Game
By Birgitte Barkenæs, 6. March

In digital marketing, maximizing your advertising budget is essential. In contextual advertising, relevance is key, but did you know that you can make your ads even more cost-effective without compromising on relevance? That’s exactly what our new pricing algorithm is designed to do.

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Meet Ivanna - the Data Scientist who loves to bake
By Birgitte Barkenæs, 11. March
Ivanna Baturynska
From associate professor to data scientist at Kobler, we are expecting great things from …
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Choosing a bulletproof web analytics solution
By Karim Ghouas, 8. February
Tech Analytics
With the recent ruling in Austria to ban Google Analytics for violating the GDPR, we have…
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Meet Joakim Warholm - new member of the data team!
By Birgitte Barkenæs, 18. January
Joakim Warholm
Joakim Warholm is part of Kobler’s data team and started working with us a few months bac…
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Focus on the customer
By Birgitte Barkenæs, 16. November
Tim Bjork Blogg
A great team of technologies developed the Kobler platform to challenge both Google and F…
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Kobler 2.0 provides new and raw technology under the hood
By Karim Ghouas, 12. May
Technology for the future
From a developer perspective the latest upgrade of the platform has felt like changing th…
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More than half of internet users are now “invisible”
By Erik Bugge, 9. April
Blogg NO Halvparten Synlig
In early March, anti-tracking technology in Safari and Firefox browsers contributed to a …
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