What Norway’s 2025 Election Can Teach Us About Smarter Political Marketing

By Birgitte Barkenæs, 11. September

The election is over. Congratulations to Arbeiderpartiet on their victory. But beyond the results, this year’s campaign leaves us with an important question: did the parties spend their marketing budgets in the smartest way possible?

Political ads banned in the EU: What Google and Meta’s 2025 Rules Mean for Advertisers

By Birgitte Barkenæs, 28. August

Blog Grey Google Meta bans political ads in EU 2025

The new EU political advertising ban isn’t just about politics, it’s proof that when regu…

Why August Is One of the Most Underrated Months in Marketing

By Birgitte Barkenæs, 7. August

For many, August signals the end of vacation season. But for marketers, it marks the star…

The Dark Side of Big Tech: Is It Time to Rethink Our Choices?

By Birgitte Barkenæs, 12. June

It is easy to be captivated by the incredible opportunities technology brings. We are par…

Real-Time Political Communication: Why Fast Response Is Key in 2025

By Birgitte Barkenæs, 6. May

Reaching voters in digital election campaing

In today’s digital world, political topics can go viral in seconds. That creates both opp…

Back-to-School Starts Now – Not in August

By Birgitte Barkenæs, 24. April

Spring is here – and it’s the perfect opportunity to get ahead of what’s coming later thi…

Smarter Pricing, Better Results – How Our New Pricing Algorithm Changes the Game

By Birgitte Barkenæs, 6. March

In digital marketing, maximizing your advertising budget is essential. In contextual adve…

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